Trends
O2 Daisy reshapes UK business telecoms market
O2 Daisy enters UK business telecoms with £1.4bn revenue, backed by Virgin Media O2 and Daisy Group.

Headline
O2 Daisy enters UK business telecoms with £1.4bn revenue, backed by Virgin Media O2 and Daisy Group.
Context
• O2 Daisy begins life with 70 % ownership held by Virgin Media O2 and 30 % by Daisy founder Matthew Riley • It targets ambitious cross‑sell and cost‑synergy gains while positioning itself to compete with incumbents such as BT and Vodafone
Evidence
Pending intelligence enrichment.
Analysis
As of 4 August 2025, O2 Daisy begins operating as a standalone company combining the enterprise arm of Virgin Media O2 (a joint venture between Liberty Global and Telefónica) with Daisy Group, a seasoned UK B2B IT and telecoms provider. Ownership is structured at 70 % for Virgin Media O2 and 30 % for Daisy Group, with founder Matthew Riley becoming Chairman and Jo Bertram (formerly MD of VMO2 Business) stepping into the CEO role. The combined organisation starts with approximately £1.4 billion in annual pro‑forma revenues and consensus analyst expectations of around £150 million in adjusted core earnings based on 2024 performance. Operationally, O2 Daisy brings together VMO2’s fixed and mobile infrastructure with Daisy’s flexible service platforms and client-focused approach. It has established hubs in Nelson, Sheffield, Manchester, London, Reading and Bournemouth, deploying technology such as 5G private networks, cloud-based solutions, Teams Phone mobile services, cybersecurity tools and AI-powered insights via O2 Motion. Also read: VMO2, Daisy in $1.75B B2B deal Also read: VMO2 claims customer service is improving amid mixed results
Key Points
- What happened:The launch of O2 Daisy
- Why it’s important
Actions
Pending intelligence enrichment.





