Summary

  • On a hotel network every guest shares the building's identity, so your bank, your office and your clients see the hotel, never you.
  • A LARUS One Certified Location is a hotel, serviced office, coworking space or business lounge that offers a dedicated public network identity in place of anonymous shared access.
  • Guests keep their identity service with LARUS at USD 6,998 a year per active Location. Venues can apply now to be among the first Certified Locations.

Everyone's network is no one's

The best hotels know how you take your coffee. They know which side of the building you prefer and that you like the windows open. Then you open your laptop, and the most personal thing you do all day goes out under the name of the building.

That is how shared networks work. Every guest in the house leaves through the same door, and from the outside they all look alike. To your bank you are a login from a hotel. To your office you are an unknown address in a city you do not usually work from. To the client whose systems only open for listed addresses, you are simply not on the list.

For two nights it is a nuisance. For a season it is a way of living at a distance from your own affairs. You answer the extra security questions. You ask the office to open a temporary exception, and to remember to close it. You put off the things that only work from home.

The suite has your name on the door. The network has never heard of you.

A venue that gives you your own door

LARUS One Certified Locations exist to end that. The idea is simple: a venue that can give a guest a dedicated public network identity instead of anonymous, shared access.

Four kinds of place are in view.

Hotels. A premium business connectivity option for suites, meeting rooms and long-stay guests who need a stable public network identity.

Coworking spaces. A clear alternative to the shared connection for members and project teams who need to be accountable for their own endpoint.

Serviced offices. Dedicated identity access as part of a managed office that is ready the day the tenant walks in.

Business lounges. A documented, dedicated option for travellers and executives in the hours between offices, airports and meetings.

Applications are open now. LARUS is inviting properties to be among the first Certified Locations.

The guest who stays a season

Here is what it means when you are the one unpacking.

Your identity is yours before you arrive. You hold it with LARUS as an annual service: one Identity Unit, USD 6,998 a year, one active Location at a time. The venue, or the provider it works with, supplies the local connection and the service on site, and prices that part itself.

For the length of the stay the suite is your active Location. The same named addresses your bank and your office already recognise are the ones you work from. Nothing has to be re-approved, because nothing about you has changed.

When the arrangement is live, you download a fresh Identity Passport. It shows the current Location and the delivery behind it, so anyone who asks can see where you are working from and that it is still you.

Then the stay ends, the identity goes with you, and the suite is ready to become someone else's.

The house that offers it

For the property, this is a new thing to sell to exactly the guests it most wants to keep.

A hotel has always competed on what it remembers. The network was the one part of the stay that treated a guest of twenty years like a stranger off the street. A Certified Location closes that gap, and it does so as a premium service the venue prices and delivers on its own terms.

It also sits naturally beside the hotel's own use of LARUS One. A property can keep one identity for its booking, payment and supplier systems through every change of provider, at one Identity Unit per active property, whatever the number of rooms.

Being first matters here. The guests who need this are the ones who choose where to spend three months, and they will ask.

Ask at the desk

If you are planning a long stay, tell LARUS which venue you want to work from. LARUS helps choose a delivery partner and coordinates the activation of your Identity Unit there.

If you run the venue, apply to become a Certified Location, and be the house that already knows its guests in every sense.

Where the details live