Companies
Orange Madagascar partners with MPPTour as official sponsor
Orange Madagascar partners with MPPTour for the Island Padel Cup, emphasising their mutual dedication to Padel development and shared values.

Headline
Orange Madagascar partners with MPPTour for the Island Padel Cup, emphasising their mutual dedication to Padel development and shared values.
Context
Through its involvement in the Island Padel Cup, Orange Madagascar not only showcases its commitment to promoting sports and healthy lifestyles but also reinforces its position as a responsible corporate citizen that actively engages in initiatives that benefit the community. The Island Padel Cup event serves as a platform for Orange Madagascar to align its values with the interests of the local community, ultimately contributing to the enrichment and advancement of Madagascar as a whole. The Malagasy Professional Padel Tour (MPPTour) is thrilled to announce the first-ever Island Padel Cup, scheduled from September 4th to 7th, 2024. This groundbreaking event will feature competitors from Mauritius, Réunion Island, and Madagascar vying for the championship title. In a significant move, Orange Madagascar has been confirmed as the partner for this prestigious tournament, further solidifying its commitment to the growth of padel in the region.
Evidence
Pending intelligence enrichment.
Analysis
Established by the MPPTour, the Island Padel Cup will see the highest-ranked Malagasy players from the Orange MPPTour rankings, comprising 7 men and 7 women, representing Madagascar in the selection. The Madagascar Padel Federation, a historical supporter of the sport, serves as the institutional partner for this event. The Orange MPPTour ensures that players ranked lower and padel enthusiasts are not left out, as the OPEN Tournament will also be held from September 3rd to 7th at the “Soavina Atmosphere.” With Orange Madagascar’s backing, the future of padel in the region looks brighter than ever. Orange Madagascar’s involvement in the Island Padel Cup event serves as a testament to the company’s dedication to promoting sports, fostering community engagement, and supporting local talent in Madagascar. Orange Madagascar with a special responsibility towards local populations. Frédéric Debord, Chief Executive Officer of Orange Madagascar said, “Orange Madagascar with a special responsibility towards local populations. We will therefore continue to support and encourage the emergence of innovative projects and services that integrate multimedia and Internet tools and are aimed primarily at remote, excluded populations that find it difficult to integrate into digital life.”
Key Points
- Orange Madagascar announced its partnership with the MPPTour in hosting the inaugural Island Padel Cup in September 2024.
- By supporting the Island Padel Cup, Orange Madagascar continues its dedication to the development of padel in Madagascar.
- The sport of padel embodies passion, innovation, boldness, and precision, all of which align with the values that Orange strives to promote through its brand.
Actions
Pending intelligence enrichment.





