Trends
Apple is bringing AI to the Vision Pro
OUR TAKEThe main challenge for Apple in bringing Apple intelligence to the Vision Pro is rethinking what these features would look like in mixed reality, rather than on a MacBook or iPhone screen.–Zora Lin, BTW reporter What happened Apple‘s AI suite, “Apple Intelligence,” is reportedly coming to th…
Headline
OUR TAKEThe main challenge for Apple in bringing Apple intelligence to the Vision Pro is rethinking what these features would look like in mixed reality, rather than on a MacBook or iPhone screen.–Zora Lin, BTW reporter What happened Apple‘s AI suite, “Apple Intelligence,” is…
Context
OUR TAKE The main challenge for Apple in bringing Apple intelligence to the Vision Pro is rethinking what these features would look like in mixed reality, rather than on a MacBook or iPhone screen. –Zora Lin, BTW reporter Apple ‘s AI suite, “Apple Intelligence,” is reportedly coming to the Vision Pro headset. At the WWDC developer conference in June, Apple says Apple Intelligence would be available for Macs, iPhones and iPads.
Evidence
Pending intelligence enrichment.
Analysis
The Vision Pro has 16GB of RAM to support Apple Smart running, and the Vision Pro’s operating system, visionOS, is also essentially a variant of iPadOS. So it won’t be that difficult to adapt Apple’s intelligence to the headset, but relevant features aren’t expected until next year. Technology reporter Mark Gurman reveals that Apple is likely to announce a new partner for Apple Intelligence this fall, perhaps the Google Gemini chatbot, and AI startup Anthropic is also negotiating with Apple. At present, the only partner of Apple’s intelligence official announcement is OpenAI. Apple will also change the way it displays the headset in stores, increase potential buyers’ ability to view personal media on the Vision Pro, and change the headband from a single ring to a double ring for greater comfort. Also read: Why I’ll never buy the Apple Vision Pro
Key Points
- Apple’s AI plans go beyond previously announced iPhones, iPads and Macs to include the Vision Pro.
- Apple’s introduction of Vision Pro will lead the entire mixed reality device market to develop in intelligent and personalised direction.
Actions
Pending intelligence enrichment.
