Trends
Bixby: A look at Samsung’s voice assistant
Bixby is a virtual assistant for Samsung, enabling users to execute tasks through voice prompts, manage incoming calls, operate the camera hands-free, and perform various other functions. Debuting with the Galaxy S7 series in 2017, Bixby has since become an integral component of the Galaxy product l…
Headline
Bixby is a virtual assistant for Samsung, enabling users to execute tasks through voice prompts, manage incoming calls, operate the camera hands-free, and perform various other functions. Debuting with the Galaxy S7 series in 2017, Bixby has since become an integral component of…
Context
Bixby is a virtual assistant for Samsung, enabling users to execute tasks through voice prompts, manage incoming calls, operate the camera hands-free, and perform various other functions. Debuting with the Galaxy S7 series in 2017, Bixby has since become an integral component of the Galaxy product line. It is accessible across a diverse range of Samsung devices, including foldable smartphones and Galaxy tablets. Bixby is a virtual assistant developed by Samsung Electronics. It operates across various Samsung devices, primarily mobile devices but also some household appliances like refrigerators. The suite includes Bixby Voice, a voice assistant, as well as contextual and visual search features such as Bixby Vision, Bixby Text Call, Bixby Routines (now called Modes and Routines), and Bixby Home (now replaced by Samsung Free).
Evidence
Pending intelligence enrichment.
Analysis
Bixby was announced by Samsung on 20th March 2017, alongside the launch of the Samsung Galaxy S8 and S8+ smartphones and the Samsung Galaxy Tab A. Initially, it could be sideloaded onto older Galaxy devices running Android Nougat. The Bixby Button, initially reprogrammable, lost this functionality with a firmware update just before the phone’s release, although it could still be remapped using third-party apps. The Korean version of Bixby was launched on 1st May 2017, with plans for the US release postponed due to difficulties in fully understanding the English language. The English version was eventually rolled out in July 2017, followed by a Chinese language version later that year. In October 2017, Samsung unveiled Bixby 2.0 during its annual developer conference in San Francisco. This new version was integrated across Samsung’s range of connected products, and third-party developers were granted access to develop applications for Bixby using the Samsung Developer Kit. Bixby 3.0 was introduced with One UI 3 in early 2021, separating the Home and Reminders features from Bixby. Also read: Samsung to enhance Bixby virtual assistant with gen AI
Key Points
- Bixby is Samsung’s virtual assistant, designed to operate seamlessly across various Samsung devices, including smartphones, tablets, wearables, etc.
- Initially announced in 2017 alongside the launch of the Samsung Galaxy S8 and S8+ smartphones, Bixby offers a suite of features such as Bixby Voice, Bixby Vision, and Bixby Home.
- Since its launch alongside the Samsung Galaxy S8 and S8+ smartphones, Bixby has evolved through updates like Bixby 2.0 and Bixby 3.0, enhancing its capabilities.
Actions
Pending intelligence enrichment.
