Apple Vision Pro: Does it live up to the hype?

Apple’s Vision Pro, unveiled in shops on February 2, 2024, was announed as leading a paradigm shift in virtual reality. Seamlessly merging the digital and physical, it employs the M2 and R1 chips to redefine mixed reality experiences. It’s a sleek device that transcends gadgetry, marking a bold leap in personal computing and entertainment … we are told.

So what’s the reality?

Celebrated for its revolutionary features, the Vision Pro sparks debates on its $3,499 price tag. While its potential to transform workspaces and entertainment is vast, questions linger about its accessibility. Industry insiders cautiously weigh the device’s democratization against its status as a luxury item.

As global users embrace the Vision Pro, its impact remains unpredictable. Apple’s challenge lies in transitioning from a luxury item to an everyday tool. Analysts foresee iterative improvements, paralleling Apple’s historic patterns. The future hints at a dynamic era, blurring the boundaries between screens and reality, leaving us to ponder the transformative potential of technology.

Also read: Where did the metaverse go? And will Apple’s Vision Pro bring it back?

Also read: Dawn of a new VR era: Apple Vision Pro now available to buy


Yulan Deng

Yulan Deng is a video producer with a background in University of Arts London. She is passionate about discussing fintech. You can reach out to her at

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