- Samsung Electronics announced its agreement to acquire Oxford Semantic Technologies on July 18th, a British startup known for its advanced technology in artificial intelligence (AI) applications. Although Samsung has not disclosed the financial details of the deal, this acquisition signifies a strategic move for the South Korean tech giant.
- The acquisition of Oxford Semantic Technologies is a significant step for Samsung in its quest to advance its AI capabilities. Knowledge graph technology represents a approach to information storage and retrieval, making AI applications more intuitive and human-like. This technology’s ability to interlink data points and create a web of related ideas aligns with the growing demand for more sophisticated and personalised AI solutions.
OUR TAKE
Samsung recently acquired Oxford Semantic Technologies, a UK-based AI rising star. It’s a big deal because Oxford Semantic is a pro in knowledge graph technology. Remember when Apple also invested heavily in AI and launched many intelligent features? Samsung’s move is clearly aimed at competing with Apple in terms of personalized AI experiences. However, Samsung is keeping the exact cost under wraps, but the strategic intention behind it is quite clear – to make their smartphones even more attuned to our thoughts and preferences. Let’s wait and see how Samsung will innovate with this technology. Don’t just talk the talk, they need to walk the walk and deliver the real deal!
–Miurio huang, BTW reporter
What happened
Samsung Electronics announced its agreement to acquire Oxford Semantic Technologies on July 18th, a British startup known for its advanced technology in artificial intelligence (AI) applications. Although Samsung has not disclosed the financial details of the deal, this acquisition signifies a strategic move for the South Korean tech giant.
Oxford Semantic Technologies is renowned for its expertise in knowledge graph technology. This technology enables the storage of information in an interconnected web, resembling the human reasoning process. By mirroring human thought patterns, knowledge graph technology can enhance the personalization of AI applications, making it particularly valuable for on-device AI functionalities in Samsung smartphones. Samsung’s statement emphasised the potential of this technology to revolutionise the way AI is integrated into its devices.
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Why it’s important
The acquisition of Oxford Semantic Technologies is a significant step for Samsung in its quest to advance its AI capabilities. Knowledge graph technology represents a approach to information storage and retrieval, making AI applications more intuitive and human-like. This technology’s ability to interlink data points and create a web of related ideas aligns with the growing demand for more sophisticated and personalised AI solutions.
For Samsung, integrating Oxford Semantic’s technology could lead to substantial enhancements in its AI-driven products, particularly in the realm of on-device AI. This means that future Samsung devices could offer more personalised user experiences, smarter functionalities, and improved performance. For instance, a Samsung phone equipped with advanced knowledge graph technology could better understand user preferences, anticipate needs, and provide tailored suggestions, thereby elevating the overall user experience.
Moreover, this acquisition positions Samsung more competitively in the AI industry. As technology companies worldwide race to develop and implement advanced AI solutions, having cutting-edge technology like knowledge graphs can provide Samsung with a distinct advantage. It enables the company to offer superior AI features in its products, thereby attracting more consumers and enhancing its market share.
From a broader perspective, Samsung’s move underscores the importance of AI and machine learning in the future of technology. As industries increasingly adopt AI, the demand for more sophisticated and human-like AI applications grows. Knowledge graph technology is a crucial piece of this puzzle, offering a way to make AI systems more efficient, intuitive, and capable of handling complex tasks.
Samsung’s acquisition of Oxford Semantic Technologies is a strategic move that highlights the company’s commitment to advancing its AI capabilities. By integrating knowledge graph technology, Samsung aims to enhance the personalization and sophistication of its AI applications, thereby providing better user experiences and strengthening its position in the competitive tech industry. This development not only marks a significant milestone for Samsung but also reflects the broader trend towards more advanced and human-like AI solutions in the tech world.
