Disney announces the creation of an AI task force to investigate potential cost savings and the incorporation of artificial intelligence into its vast array of businesses and services.
Disney Embraces AI to Revolutionize the Magic Kingdom
The Walt Disney Company, a global leader in entertainment, has announced the formation of a dedicated artificial intelligence (AI) task force. The move aims to explore potential cost savings and identify opportunities to incorporate AI technology across Disney’s businesses and services. These include theme parks, movies, television, and consumer products.
The AI Task Force: A Vision for the Future
Disney put the AI task group in place earlier this year, according to the three insiders. Disney is also hiring for 11 AI and machine learning positions to further its standing in the field.
Walt Disney Studios, theme parks, Walt Disney Imagineering (the engineering department), Disney-branded television, and the advertising team are only a few of the firm divisions where the positions are spread out.
According to the job adverts, the team is especially committed to developing a “next-generation” ad system that is powered by AI. The insiders also said that AI may help the park business by enhancing customer service.
The AI task force will be responsible for ensuring that any AI-driven initiative aligns with Disney’s long-standing commitment to storytelling, creativity, and exceptional guest experiences.
A New Chapter for Disney and AI
The formation of Disney’s AI task force signifies the company’s commitment to staying ahead of technological advancements. As AI continues to reshape industries worldwide, Disney’s proactive approach positions the entertainment giant to capitalize on new opportunities and maintain its status as a global leader in innovation.
With the establishment of the AI task force, Disney is set to embark on an exciting new chapter, harnessing the power of artificial intelligence to create even more magical experiences for its legions of fans around the world.