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    Home » Meta’s strategic partnership with Tencent opens new horizons for VR in China
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    Meta’s strategic partnership with Tencent opens new horizons for VR in China

    By Ivy WuNovember 13, 2023Updated:January 17, 2024No Comments2 Mins Read
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    • Meta’s strategic partnership with Tencent unlocks China’s VR market after 14 years, marking a significant milestone.
    • The affordable VR headset, with advanced GPU tech, promises to reshape China’s VR landscape, with Tencent as the exclusive distributor.
    • While regulatory challenges exist, Meta-Tencent collaboration explores content, security, and Sino-US relations for a successful venture.

    Meta has reached a preliminary agreement with Tencent to offer a more affordable version of its new VR headset in mainland China.

    Versatile applications and rapid advancements in virtual reality technology

    VR technology finds diverse applications in aerospace, communications, transportation, medicine, education, art, sports, molecular chemistry, scientific computing visualization, and more. The rapid development of computer technology, network technology, and artificial intelligence complements the swift evolution of virtual reality technology, showcasing a diverse development trend.

    Tencent: exclusive seller of Meta’s headset in mainland China after 14-year absence

    Meta has inked a preliminary deal with Tencent, designating Tencent as the exclusive distributor of its new VR headset in mainland China. This partnership provides Meta with a crucial foothold in a market it hasn’t accessed for 14 years, marking a significant milestone.

    Also read: China unveils stricter regulations for AI training data

    Meta-Tencent VR partnership: affordable tech and revenue strategies

    Reports indicate that the headset will incorporate outstanding lenses compared to the Quest 3, with a more advanced GPU than the Quest 2, resulting in a competitively priced product. Tencent will commence production of Meta’s new headset by the end of 2024 and will serve as the exclusive distributor in China. While Meta anticipates substantial revenue from device sales, Tencent will focus on content and services, including software subscriptions and game sales. This collaborative approach promises to reshape the VR headset landscape in China.

    Meta’s Tencent partnership: potential in China with regulatory challenges

    China barred Facebook in 2009, extending to Meta’s Instagram and WhatsApp. The partnership with Tencent opens up a vast new market for Meta, although potential regulatory hurdles loom. It’s worth noting that the Wall Street Journal has highlighted potential complications in securing regulatory approval in China. Regarding the cooperation between Tencent and Meta, an informed source has revealed that Meta has long expressed interest in introducing Quest to the Chinese market and has held discussions with various Chinese tech firms. This partnership extends beyond business transactions, encompassing content oversight, data security, and considerations related to the current state of Sino-US relations.

    AR META News Tencent VR
    Ivy Wu

    Ivy Wu was a media reporter at btw media. She graduated from Korea University with a major in media and communication, and has rich experience in reporting and news writing.

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