XS4ALL Internet B.V.

XS4ALL no longer sells itself as an independent access provider in the ordinary retail sense. Its more interesting economic life is now inside KPN: in retained subscribers, preserved e-mail addresses, FRITZ!Box expectations, civil-liberties goodwill, and the migration risk that appears whenever a legacy service is simplified. That makes XS4ALL less a small Dutch ISP story than a case study in how a premium trust brand keeps pricing itself long after access has become a bundled utility.