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    Home » Mantrac Group: A global leader in heavy equipment solutions
    Mantrac Group-08-12
    Mantrac Group-08-12
    Company Stories

    Mantrac Group: A global leader in heavy equipment solutions

    By Vicky WuAugust 12, 2024No Comments4 Mins Read
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    • Established in 1977, Mantrac Group has grown from a local Caterpillar dealer in Egypt to a global leader in heavy equipment and power solutions, operating across three continents and winning prestigious awards for service excellence and customer satisfaction.
    • With a comprehensive inventory and a commitment to delivering exceptional service, Mantrac Group provides tailored solutions to support various industries in 12 territories, ensuring customers have ready access to high-quality equipment and parts, making it a trusted partner for operational needs worldwide.

    Mantrac Group is committed to supporting the people and societies in every market of operation. The organisation is proud to support the Right to Dream Academy, which promotes the welfare of children in Africa through football training. Additionally, Mantrac actively supports the growth of small businesses through the Lead Foundation, which partners with clients and provides microfinance solutions to aid business growth plans.

    Mantrac Group is also an active donor to causes within its regions of operation, including efforts to alleviate poverty, overcome natural disasters, eradicate disease, provide drinking water, and improve accessibility within the region.

    From humble beginnings to global recognition: A journey of growth and excellence

    Mantrac commenced operations in Alexandria, Egypt, in 1977, established under the auspices of the Mansour Group. As the first company in the country to specialise in construction equipment and generators, Mantrac became the exclusive authorised dealer for Caterpillar products. In the same year, following the acquisition of the United Africa Company, a Caterpillar dealership owned by Unilever, Mantrac extended its reach to become the authorised Caterpillar dealer in East and West Africa.

    In 2000, Mantrac merged with Unatrac to form the Mantrac Group, enabling further expansion and growth into new territories. Four years later, in 2004, Mantrac was honoured with an award from Caterpillar for being the “Largest Electric Power Dealer.” In 2008, the Mantrac Group achieved a turnover of $1.5 billion.

    By 2018, Mantrac had won the Global Golden Level Award for Service Excellence for the second consecutive year. This prestigious accolade highlighted the company’s unwavering commitment to delivering exceptional service. In 2019, Mantrac received the overall Caterpillar Customer Excellence Award for the Africa and Middle East region for the first time in the company’s history. This award recognised Mantrac’s outstanding efforts to continuously improve the customer experience across the group.

    Building lasting relationships through exceptional service and value propositions

    Mantrac Group is dedicated to delivering exceptional levels of customer service, with a focus on addressing specific customer needs. By offering compelling value propositions and integrated solutions that are mutually beneficial, the company fosters long-term customer relationships. Supplying products renowned for their high quality and value, Mantrac aspires to be a market leader in every region where it operates, always conducting business as a responsible corporate citizen. This mission and set of values reflect the organisation’s commitment to continually providing profitable and reliable solutions for its customers. Guided by this philosophy for over four decades, Mantrac has consistently fostered mutual growth for both its clientele and the organisation itself. By focusing on specific customer needs, Mantrac Group offers compelling value propositions through integrated solutions. This approach builds lasting relationships with customers, who recognise the quality and value of the products provided by the company.

    About Mantrac Group

    Mantrac Group is an end-to-end solutions provider and ranks among the world’s largest authorised Caterpillar dealers of heavy equipment and industry-leading power solutions for all applications. Since 1977, Mantrac Group’s offering has grown significantly, and the company now operates across three continents – Asia, Africa, and the Middle East – with two offshore entities located in the UK and China.

    With a comprehensive inventory, Mantrac Group provides the best solutions to support various industries in 12 territories, including Djibouti, Egypt, Ethiopia, Ghana, Kenya, Liberia, Nigeria, Sierra Leone, Tanzania, Uganda, and Iraq. In addition to new rentals, the company also supplies used machines, used power systems, parts, and attachments. Thanks to high in-territory availability, Mantrac Group ensures customers have ready access to equipment when needed. The company’s dedication to delivering the best in service and solutions for its customers, anywhere and anytime, makes it a preferred worldwide partner for every operational need.

    Egypt heavy equipment solutions Mantrac Group
    Vicky Wu

    Vicky is an intern reporter at Blue Tech Wave specialising in AI and Blockchain. She graduated from Dalian University of Foreign Languages. Send tips to v.wu@btw.media.

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