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    Home » Introducing BURSA REACH: revolutionising investor-dealer connections in Malaysia
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    Introducing BURSA REACH: revolutionising investor-dealer connections in Malaysia

    By Jennifer YuMay 9, 2024No Comments3 Mins Read
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    • Bursa Malaysia launched BURSA REACH, Malaysia’s pioneering platform connecting dealer’s representatives (DRs) and investors beyond traditional channels.
    • Through this platform, nominated remisiers and DRs can compellingly showcase their investment expertise.
    • Datuk Muhamad Umar Swift, Bursa Malaysia’s CEO, emphasized the vital role of DRs and highlighted BURSA REACH as a platform for effective profile showcasing and client acquisition, while also providing investors with trading insights.

    Bursa Malaysia Berhad has introduced BURSA Remisier Acquisition Hub (BURSA REACH), a groundbreaking platform aimed at enhancing the connection between dealer’s representatives (DRs) and investors.

    This platform, a first in Malaysia, is designed to go beyond conventional channels and provide investors with increased access to investment opportunities in the market.

    Transparent profiling for informed investments

    Through BURSA REACH, nominated remisiers and DRs can showcase their investment expertise through detailed profiles highlighting their experience, qualifications, and investment strategies.

    This transparency fosters trust, attracts a wider range of potential investors, and enables investors to find a suitable match based on their investment preferences.

    For investors, BURSA REACH offers insights into their DRs’ latest investment activities, allowing them to connect with DRs, explore portfolios, screen for investment ideas, and make informed decisions aligned with their investment style and risk tolerance.

    Also read: Who is Denis Shafranik? Co-founder of Concentric now helps other startups fly

    “Bursa Malaysia recognises the dealer’s representatives’ significance in our marketplace. The BURSA REACH platform was established to allow dealer’s representatives to effectively showcase their profiles and acquire new clients, while also allowing investors to connect with them to gain insights into trading strategies”

    Datuk Muhamad Umar Swift, Chief Executive Officer of Bursa Malaysia

    Enhancing market activity through BURSA REACH

    Datuk Muhamad Umar Swift, Chief Executive Officer of Bursa Malaysia said, “Bursa Malaysia recognises the dealer’s representatives’ significance in our marketplace.”

    “The BURSA REACH platform was established to allow dealer’s representatives to effectively showcase their profiles and acquire new clients, while also allowing investors to connect with them to gain insights into trading strategies,” he added.

    BURSA REACH complements Bursa Malaysia’s educational initiatives by providing investors direct access to licensed DRs and real-time insights into equity portfolio management, enhancing their trading experience and confidence in the equities market.

    Additionally, it supports the growing trend of mirror trading, allowing investors to replicate successful DRs’ trades.

    The platform is open to all participating organisations (POs) and the investing public. Currently, 31 DRs from four POs (AmInvestment Bank Berhad, BIMB Securities Sdn Bhd, Malacca Securities Sdn Bhd, and Phillip Capital Sdn Bhd) are onboarded.

    Bursa Malaysia welcomes more POs to nominate and profile their DRs, aiming to broaden participation and increase market activity for greater capital market vibrancy.

    Bursa Malaysia BURSA REACH
    Jennifer Yu

    Jennifer Yu is a reporter at BTW Media covering artificial intelligence and products. She graduated from The University of Hong Kong. Send tips to j.yu@btw.media.

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