- SmartShield™ by Veriswitch Solutions Inc. offers AI-driven fraud detection, analysing call behaviour and context to block scams at the source.
- With real-time, non-intrusive monitoring, SmartShield™ ensures seamless communication while enhancing regulatory compliance for carriers.
- Veriswitch plans ASEAN expansion, addressing high demand for fraud prevention with adaptable AI technology across diverse telecom markets.
Overview of SmartShield™: AI-driven fraud detection
In an interview with Maricel Dela Luna from Veriswitch Solutions Inc., she discussed SmartShield™, Veriswitch’s established fraud protection solution embedded within its carrier management platform. “Veriswitch provides a unique hosted softswitch service, empowering businesses to manage telecommunications without the burden of maintaining a carrier network,” she explained. At the core of SmartShield™ lies advanced AI algorithms, optimised to operate in multiple languages, analysing behavioural and contextual patterns in real time to accurately assess the likelihood of incoming calls being fraudulent. Users are promptly alerted to potential scams and can cancel the call, eliminating the need to engage with suspicious calls.
Veriswitch provides a unique hosted softswitch service, empowering businesses to manage telecommunications without the burden of maintaining a carrier network.
Maricel Dela Luna, Veriswitch Solutions Inc.
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Non-intrusive real-time analysis for seamless call flow
SmartShield™ stands out in the fraud detection field by integrating seamlessly into the call’s media path, allowing for non-intrusive, real-time analysis. Unlike other solutions that require rerouting calls to Interactive Voice Response (IVR) systems or external devices, SmartShield™ passively monitors live calls, preserving the natural flow of communication. This approach avoids unnecessary interruptions or delays, allowing legitimate calls to proceed without disruption. “Traditional keyword-based filters are no longer sufficient, especially as scammers adapt their tactics to evade detection,” Maricel noted. SmartShield™’s AI identifies scams based on caller behaviour, call intent, and language-specific cues, enabling carriers to block fraudulent campaigns at the source.
Traditional keyword-based filters are no longer sufficient, especially as scammers adapt their tactics to evade detection.
Maricel Dela Luna, Veriswitch Solutions Inc.
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Targeted fraud prevention amid regulatory pressure
Under growing regulatory pressures from bodies like the FCC (Federal Communications Commission) and FTC (Federal Trade Commission), SmartShield™ equips carriers with proactive fraud prevention tools to safeguard their networks and customers.
By targeting the originator of each call, SmartShield™ blocks fraudulent calls at the source, preventing scams from entering the network. This approach enhances compliance with regulatory standards, reduces scam risks, and ensures a secure, seamless experience for end-users, effectively protecting carrier integrity and customer trust.
In addition, SmartShield™’s detailed reporting capabilities empower carriers to track and analyse fraudulent activities, allowing for informed decision-making and enhanced compliance efforts. “Non-compliance can result in severe penalties, and our AI-driven approach ensures carriers stay ahead of regulatory demands,” Maricel added.
Non-compliance can result in severe penalties, and our AI-driven approach ensures carriers stay ahead of regulatory demands.
Maricel Dela Luna, Veriswitch Solutions Inc.
Beyond fraud detection: SmartShield™’s versatility across industries
While SmartShield™ is primarily designed for fraud prevention, it extends its utility across various industries, providing insights that enhance operational compliance and service quality. For example, SmartShield™ can assess call centre interactions, offering analytics for quality control and monitoring adherence to company standards. Its AI-driven approach can detect missing TCPA (Telephone Consumer Protection Act) components, offering guidance on compliance for call centre campaigns without interrupting call flow. SmartShield™ is also capable of analysing campaigns across dozens of languages, including mixed-language interactions, making it adaptable for global operations.
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Expansion plans and regional focus
Currently focused on the Philippines, Veriswitch plans to expand SmartShield™ across ASEAN countries in response to the growing need for fraud prevention. “There is an urgent demand for robust fraud protection, especially in markets where scams are on the rise,” Maricel shared. SmartShield™’s adaptable AI technology makes it a valuable tool for diverse telecom environments, and Veriswitch’s commitment to expansion reflects its dedication to meeting these security needs across multiple markets.
There is a pressing demand for robust fraud protection, especially in markets where scams are on the rise.
Maricel Dela Luna, Veriswitch Solutions Inc.
About Veriswitch Solutions Inc.
Founded in 2008, Veriswitch Solutions Inc. draws on extensive telecom experience to offer a highly regarded, user-friendly hosted softswitch platform. As a carrier-neutral provider, Veriswitch supports clients with full control over customer management, rating, routing, and billing, without the complexities of running a network. The platform empowers clients to manage their business with minimal effort.
