- Revolut has reached 50 million customers globally and is targeting 100 million as part of its expansion strategy. The company has also introduced several new services, including eSIM, RevPoints, and Wealth Protection.
- In 2024, Revolut grew by over 10 million customers, becoming the most downloaded financial app in the UK and Europe. CEO Nik Storonsky highlights the company’s rapid innovation and ambition to disrupt global financial services.
Revolut has achieved a remarkable milestone: it now serves over 50 million customers globally, with a significant portion of them (10 million) based in the UK. This achievement sets the stage for the company’s ambitious growth plans, as it targets 100 million customers in the near future. With this impressive figure, Revolut continues its rapid evolution from a money transfer platform to a global financial powerhouse.
What happened
Revolut’s growth trajectory shows no signs of slowing down. The financial technology company added more than 10 million new customers in 2024 alone, making it the most downloaded financial app across Europe and in the UK. The surge in customers follows a string of successes, including a $45 billion valuation, a UK banking licence (albeit with some restrictions), and a solid 2023 revenue stream surpassing $2.2 billion. With a pre-tax profit of $545 million, Revolut has firmly established itself as a major player in the FinTech space.
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Beyond its rapid growth, Revolut continues to innovate, introducing a range of new products aimed at retaining and expanding its user base. The UK saw the launch of several key innovations, including eSIMs to tackle high roaming charges, a loyalty programme (RevPoints) that rewards everyday spending, and Mobile Wallets that allow for faster international transfers. Additionally, the introduction of Wealth Protection gives users extra security through biometric safeguards, further enhancing trust in the platform.
Nik Storonsky, CEO of Revolut, is bullish about the future, saying: “Revolut exists for one reason: to simplify money for everyone, everywhere. This year we’ve taken huge steps forwards—breaking records, accelerating the speed at which we’re launching products, and continuing to disrupt financial services globally.”
Why this is important
Revolut’s rapid ascent in the global FinTech arena represents not just a massive business success but also a shift in how consumers view banking. By offering a seamless blend of cutting-edge financial tools and simplifying everyday money management, Revolut is poised to become a primary choice for consumers worldwide. Its focus on customer-centric products like eSIMs, mobile wallets, and robust security measures further strengthens its market position.
The company’s ambitious goal of reaching 100 million customers highlights the intense competition in the FinTech sector, where growth is propelled by both innovation and a relentless drive to attract new users. For the wider financial industry, Revolut’s rapid expansion challenges traditional banks to modernise and reconsider the ways in which they interact with customers. As the company continues to innovate, it could change the entire landscape of how people manage their money, from everyday spending to saving and investing.
Revolut’s journey, underpinned by its growth and innovation, signals the future of banking in an increasingly digital and mobile-first world.
